Smartgroup E-handel Konsument Tillverkning

Smartgroup is a Swedish consumer goods company that develops and sells products in the fitness, wellness and baby segments. The company operates several own brands with global reach, including Smartshake - a leading lifestyle brand in fitness accessories, Herobility - an innovative baby brand with a focus on design and sustainability, and Shakersky - a private label range of affordable shakers made in the EU. The products are distributed through e-commerce, retailers and international markets.

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About Smartgroup

Smartgroup focuses on product innovation, brand development and global expansion. The company operates in consumer segments driven by lifestyle trends, health, parenting and increased demand for functional products. The revenue model combines direct sales with an international dealer network, creating scalability and a broader market presence. With established brands and strong customer loyalty, Smartgroup is well placed to continue to grow internationally.

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